 |
Hackers meets The Player ... on |
| the Web. |
| |
 |
Ideas too stupid to fail ... |
| conceptual content in lieu of |
| actual content. |
| |
 |
"We've seen the future, and it's a |
| lemon." For wily entrepeneurs in |
| the new digital economy, the power |
| of prophecy is a must-have career |
| skill. Thankfully, it's never been |
| easier to gaze into the future of a |
| medium. The simplest, yet most |
| reliable, formula is to appraise |
| traditional media and sift the most |
| elegantly banal cliches and |
| gimmicks, isolate those requiring |
| the least effort, and rush to work on |
| a press release. |
|
|
| The flux of the information economy |
| is best served by a frugal |
| waste-not-want-not mentality. A |
| deceptive veneer of novelty is |
| achieved by smothering already-tired |
| concepts with value-added new media |
| legitimacy. There's no use getting |
| indignant over shysterism when |
| there's so much money to be made. Or, |
| as the saying goes - when life gives |
| you lemons, make lemonade. |
 |
Low. Vaporware trends can be gleaned |
| from trade mags and properly |
| bastardized and exploited. Whoppers |
| overheard at HotWired and South Park |
| cafés combined with braindumps |
| inspired by NYT, Variety, Billboard, |
| and Nicholas Negroponte round out the |
| queue. |
| |
|
courtesy of
The Duke of URL
|