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"a fish, a barrel, and a smoking gun" |
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I Am the Cheese
Who you gonna believe, The Nation or your own two eyes? If you thought a cartoon network, 'round-the-clock coverage of the US Congress, reruns of Kolchak, The Night Stalker, a second professional football league, a country-and-western station lying cheek by jowl with Black Entertainment TV, all-Hitler-all-the-time, ready access to Basil Rathbone as Sherlock Holmes, all the NASCAR you need, a Hare Krishna seminar, Positively Jewish, a 10-part series on global warming, Pop-Up Video, a documentary on RonCo advertorials, and a fly-fishing seminar mean that cable TV has taken only a wee step toward demonstrating a portion of our dense cultural and commercial heritage, you're an idiot, says New York University's media kvetch meister, Mark Crispin Miller. Preaching to the choir in the last issue of The Nation, Miller hurls his peewee thunderbolts at those among us who mistake the mere quantity of channels for "apparent television abbondanza" (that's Italian for "abundance," as we learned from an Italian soft-core movie we saw once on cable). You may think you're getting diversity out of your tube, but Miller wants The Nation's 17 or 18 readers to know that all of this flapdoodle is "actually brought to you by a very tight network of corporate superpowers," who - like that boy who wanted to take you for a drive after the prom - "have just one thing on their minds." We were pretty shocked to find that television is secretly being controlled by big business, but Miller lost us by saying that the situation was better 20 years ago, when TV production was being done by "many nonaffiliated players, large and small."
What the media hawk neglects to mention is that 20 years ago your TV viewing choices generally amounted to CHiPs, One Day at a Time, and That's Incredible! During a recent survey stretching from New York City to Longport, New Jersey - cities far apart in terms of cultural copiousness - this reporter's desultory study of the local cable offerings turned up three a.m. spot's reporting on Indonesian President Suharto's fall, Chaim Ben Pesach's Jewish Task Force on Media Bias (immediately countered by some impressive numerology by the Black Israelites), Ralph Meeker cracking thugs across the jaw in the classic Kiss Me Deadly, a history of the balalaika, Pat Robertson praying for the destruction of the Sudanese government, Formula 1 racing, and a winning performance by those supermonopolists, the Chicago Bulls. In short, a greater range of opinion and subject matter than we can hope for even from a special double issue of The Nation. It may not all have been brought to us by The Man, but it sure took the sting out of being boxed in. Not that facts on the ground should matter. As bloviators capable of writing curlicues that are easily as fatuous as anything Miller can come up with, we envy his successful But more than that, we envy his certainty. When we see Borders' vast and diverse book selection, as opposed to the local mom-and-pop shop that can barely stock the collected works of Mary Higgins Clark, when we compare the competently prepared coffee at Starbucks to the dishwater served up at Rip's Family Dining, we're cussedly confused (which is no doubt just what The Man wants). Are we supposed to be grateful for conglomerated quality or suspicious of the big corporations' never-stated but, no doubt, nefarious designs on our souls? We'd trust in the wisdom of the generations yet to be born, but it turns out The Man's in control of them, too. So, where do we turn? We're not being wiseacres here. Just tell us what to think, Mark, and we'll think it.
Truman Burbank is willing to think whatever They want him to, and he still can't get a break. Even before its premiere, The Truman Show had gone through such a complete wash cycle of hype and backlash (Original Gangsta Michael Sragow condemns the "white-bread rebellion" of a movie that has nothing to say about "the quality of life in our late-20th-century videodrome") that its rediscovery should be coming by the end of this week. If so, we're hoping that the rediscoverers will consider the possibility that this nightmare scenario of life in our videodrome may actually be a subtle form of wish fulfillment. If Truman's solipsistic high concept (a concept already enshrined in four-eyed classics from The Secret Life of Walter Mitty to Total Recall to Jacob's Ladder to The Game, Dark City, or for that matter, I Am the Cheese) resonates with audiences, it's not because we'd like to save Truman but because we'd like to be Truman. Among the vast numbers of people who don't take notes while watching television - in fact, don't watch TV in the hope of finding important life lessons at all, but, like Truman's viewers, as a kind of value-added
self-stimulus living in the entertainment bubble isn't that it's in the hands of a few multinational poobahs. It's that we're expected to feel guilty about it. It's not just Truman's near-seamless tissue of product placements and comfortably banal storylines we envy; it's that he lives in a world free of tenured "media ecology" Chicken Littles, insisting against all available evidence that things are worse than ever.
Of course, we can't hope for redemption in the movies, but back on planet Earth, there is a real version of The Truman Show, a place where you're always rewarded for being a bore, where your daily existence shifts from a newsroom where everybody agrees with you to a climate- controlled academic sinecure where eager co-eds treat your every pedestrian observation as a nugget of wisdom where you can be deemed a deep thinker for making the shockingly controversial point that television is a vast wasteland. As we thump the remote control in search of new ways to amuse ourselves to death, it's probably no coincidence that a reasonable facsimile of The Truman Show is playing every week across The Nation. courtesy of Vicki Lester |
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