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While most magazine articles expire faster than a bottle of Odwalla left
inside a hot car trunk, every once in a great while some cultural
lepidopterist manages to catch the normally elusive Zeitgeist and preserve
it in museum-quality fashion. In the '60s, it was Tom Wolfe's The Kandy-Kolored Tangerine-Flake Streamline Baby. In the '70s, it was Hunter S. Thompson's Fear and Loathing in Las Vegas. In the '80s, Aaron Latham's
health-club article in Rolling Stone turned into the most
under-appreciated movie of the decade, Perfect. And, now, in the '90s,
the devolution continues.
Next ... Coolhunters and Blatherers
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